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Summary*

Heyday, founded in 2020 and based in San Francisco, California, is a platform specializing in the creation and acceleration of digital brands within the e-commerce sector. The company offers capital, tools, insights, and expertise to support entrepreneurs throughout the entire brand lifecycle, from incubation to acquisition. With a focus on digitally-native brands and a digital-first approach, Heyday leverages the global marketplace economy to drive growth in the e-commerce industry.

Since its inception, Heyday has demonstrated significant growth and investor interest. The company has successfully raised $800 million in total funding across three rounds, with its most recent Series C round in November 2021 securing $555 million. This latest funding round valued Heyday at $1 billion, marking its entry into the unicorn club. Notable investors include General Catalyst, Khosla Ventures, Premji Invest, Raine, and Victory Park Capital.

Heyday operates in a competitive landscape, with several other companies also focusing on e-commerce brand acquisition and acceleration. Some of its competitors include Thrasio, Berlin Brands Group, and SellerX, which have also attracted significant investments and valuations.

As of now, there is no concrete information available regarding Heyday's IPO prospects. The company has not made any official announcements about plans to go public. It's important to note that the decision to pursue an IPO depends on various factors, including market conditions, company performance, and strategic objectives. Investors interested in Heyday should continue to monitor official company announcements and industry news for any updates on potential IPO plans.

How to invest in Heyday

While Heyday's IPO prospects remain uncertain, investors eager to gain exposure to innovative skincare and beauty companies don't have to wait. At Linqto, we offer members access to interests in promising pre-IPO private companies, including potential leaders in the beauty and wellness sectors. Our platform allows you to diversify your portfolio with lower minimum investments, potentially benefiting from the growth of emerging industry disruptors like Heyday before they go public.

*These comments should not be interpreted to mean that the company is formally pursuing or foregoing an IPO. The information provided above is based on current online discussions and is not intended as investment advice. Linqto does not endorse or guarantee the accuracy of this information, and we strongly recommend conducting your own research or consulting with a professional advisor before making any investment decisions. Linqto cannot be held liable for any investment outcomes resulting from the use of this information.